September 23, 2004

  • THE FINAL SPECS ON THE S3  – read the GREEN stuff!


    FROM FUJI FILM – Any
    photographer who has thought hard about their choice of film, and whose
    work is geared towards ultimate image quality, will understand the
    appeal of the Fujifilm FinePix S3 Pro.

    Representing
    the company’s pursuit of film photography standards for the digital
    world, the FinePix S3 Pro introduces Fujifilm’s unique Super CCD SR II
    – dual pixel technology that is technically inspired by the structure
    of silver halide crystals in colour negative film.

    The
    new sensor produces 12.34 million effective pixels in 6.17 locations,
    combining 6.17 million high-sensitivity S-pixels and the same number of
    low-sensitivity R-pixels. Thanks to a newly developed image processor,
    the FinePix S3 Pro achieves exceptional image quality with a fourfold
    increase in dynamic range over non-SR Super CCD sensors
    , rich colour
    reproduction, high signal to noise ratio (lower noise at higher
    sensitivities) and tonality that was previously impossible to generate
    with digital cameras.

    The FinePix S3 Pro’s designers
    have been able to make full use of Fujifilm’s extensive colour film
    expertise. For instance, rather than force photographers to shoot in
    RAW mode and spend time on an extensive workflow process, Fujifilm has
    introduced Film Simulation Modes, dynamic range presets and colour
    space selection.

    Once the photographer is familiar
    with these settings, they will be able to produce JPEG images straight
    from the camera, which require no post-production.
    Photographers can
    choose between smooth, extended tonality and natural skin tones, or the
    dramatic impact of highly saturated colour. The FinePix S3 Pro’s Film
    Simulation Mode is the equivalent of changing film type to suit
    shooting conditions, and achieves this at the touch of a button.

    The
    FinePix S3 Pro is designed from the photographer’s viewpoint. The body
    design of the camera has been developed with significant improvements
    in versatility and ease of use. Dual shutter release buttons are
    provided for both landscape and portrait compositions, and dual LCD
    monitors confirm shooting settings and composition at a glance, without
    the need to scroll through menus. In addition, the body has been
    sculpted and rubberised to provide a solid grip.

    For
    the first time on any digital SLR, a pre-exposure Live Image Mode has
    been incorporated to enable photographers to frame and focus images
    without the need to use the viewfinder. Activated for up to 30 seconds
    prior to a normal exposure, Live Image Mode is ideal for shots using a
    tripod as well as effective capture of candid images.

    The
    FinePix S3 Pro features two D-TTL compatible flash interfaces (hot shoe
    and synchro terminal) and dual media slots, making it compatible with
    xD-Picture Cards™ , CompactFlash™ and Microdrive™ cards up to 4GB
    capacity.

    Expandable shooting options are
    achievable thanks to the FinePix S3 Pro’s compatibility with Nikon-fit
    lenses and accessories, including the latest ‘DX’-designated options,
    giving plenty of scope for further shooting control.

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